How the Football Association of the Czech Republic launched Football TV in record time thanks to Freelo

Karel Dytrych asks on behalf of Freelo
Jan Hysek is responsible for the FAČR

Published:

At FAČR, they’re committed to breaking away from doing things the same old way. Their focus is on innovation to keep driving Czech football forward. This approach calls for management on par with leading software companies. Last year, they achieved a major milestone: enabling live broadcasts of matches at all levels using AI cameras. According to them, this wouldn’t have been possible without Freelo.

At first glance, it may seem that there is nothing complicated about the project and process management of the FAČR - that it is mainly about the organisation of matches and a bit of education, which has been in place for years. But you couldn't be further from the truth. There are hundreds of organised competitions if you include the youngest age categories. Every competition must have scheduled matches, referees and delegates. There are financial and marketing processes involved.

„I use Freelo every day, every minute. I couldn’t do without it.“

Jan Hýsek – IT consultant

All That FAČR Does: Keeping Processes on Track

The FAČR, as a member of FIFA and UEFA, is responsible for the organisation of all football competitions, both professional - Chance League and Chance National League (1st and 2nd league), and performance and amateur (3rd and 4th league, regional and district competitions, youth competitions). It also manages the running of the national teams, creates methodological processes and trains its members. „There are a lot of processes,“ concludes Hysek with a smile.

In the past, assignments came in from all over the place

All of the above requires solid technological support. Most operations run on their own information system, IS FAČR, which is currently undergoing an upgrade. They are working to bring order to documentation and processes, particularly in terms of change requests, with a focus on business analytics. The goal is to standardise these processes and maintain that knowledge. In the past, assignments came from all over the place without any oversight. The software architecture could be in better shape.

„When I came to football from the financial sector, I thought it would be an easy business, but that was a big mistake.“

Jan Hýsek – IT consultant

The aim is to enhance the overall management of FAČR with the help of Freelo

An example of a project that has been successfully launched and is unmatched is Football TV – live broadcasts of matches from the 3rd league and below, made possible through AI cameras and the integration of software systems.

As a result, FAČR has acquired AI cameras to record the matches. Through the streaming service and the FAČR Information System, the matches with player footage are displayed on the fotbal.cz website and, in the future, on the mobile app.

„The recordings are not only for spectators but also serve as educational material for coaches, players, and referees. They can also be used with an electronic pencil," explains Hýsek.

Read also How Sparta football team managed the change of visual identity in Freelo and how it continues to manage projects today

For new projects, Freelo has easily outperforms both JiRA and MS Planner

For an extensive software development project, specifically upgrading the FAČR IS, they used Jira, as is common among programmers. They are staying with it for this project. However, for other projects, Jira proved too robust. People used it little and did not like to use it, so records were sometimes missing. For this reason, they were looking for another, more suitable tool.

Why they chose Freelo:

  • It is cheaper than Jira with the features they need.
  • It has excellent support that helped them resolve uncertainties, assisted with implementation, and responds positively to all feedback.
  • It is easy to navigate because it is intuitive.
  • Freelo has visual features like Timeline, state colors that Jira has up in a completely different price range.
  • It can be used for both software and business projects. Satisfied users span across various industries.

Hýsek also tried Microsoft Planner for himself, but it lacked notifications and task relations. The row-only view was insufficient for larger projects. Additionally, as part of the Office 365 suite, it required all users to be from the same domain, which was an issue with the suppliers.

„I can easily invite any vendor to Freela, regardless of domain, and make a team out of them.“

Jan Hýsek – IT consultant

The onboarding to Freelo went smoothly, without losing a ball

After a month, when the first serious activities took place in Freelo and it seemed that the tool made sense for the FAČR, they moved to the paid Business plan. So currently Freelo is phasing in 7 months. „We prefer to go gradually and slowly. I'm trying out the features myself first and thinking about how we'll all use them to make it as convenient and beneficial as possible. Only then do I bring in colleagues so that I don't burden them with the dead ends that can occur when implementing a new tool. “ says Hysek.

„In my opinion, adding people to Freelo shouldn’t be a rushed process but a thoughtful one, so it doesn’t overwhelm or discourage new users.“

Jan Hýsek – IT consultant

The reactions from invited people were positive. Some suppliers were already familiar with Freelo, but even those who were new to it appreciated its ease of use and adapted quickly. Of course, there will always be people who look for reasons why something won't work, but with Freelo, that happens very rarely.

It was important to explain to people what Freelo is actually used for. There had been one previous attempt to implement Freelo, which a few people still remember. They said that Teams was enough for them. „But Teams is for different situations; it's not a tool for organizing work," shares Hýsek.

Freelo has become a part of meetings across teams.
Freelo has become a part of meetings across teams. Source.

Read also 2Score plays the major league in sports marketing and Freelo helps them significantly

Plan the structure carefully so you don't mess up a guaranteed win

As mentioned above, Jan Hýsek values visual elements and places importance on a unified structure. Naturally, every company operates differently, and you can receive assistance in creating a structure during an online consultation (as was the case for Jan). For inspiration, FAČR shared its best practices.

1. Naming the project according to the organisational unit

Thanks to standardised naming, everyone is familiar with the projects.

Dividing projects by names that include organisational unit labels.
Dividing projects by names that include organisational unit labels. Source.

Tip: See how to name your projects.

2. Prepared unified template

They have included all the essential information that the project should contain in the template. In the future, Hýsek is considering 2 versions - business and process, which would differ in the display, because sometimes it makes sense to use kanban as well.

Especially in larger companies, where cross-team collaboration is common, it is beneficial to maintain a consistent structure across all projects. For example, a graphic designer can easily navigate both marketing projects, where they work on banner design and content, and development projects, where they manage the deployment of banners on the website.

3. Status labels and custom fields

In FAČR, they are exploring various ways to indicate the status of a task. One option is labels, which can be created freely. However, they cannot be restricted to a specific project and appear across all projects, which can become confusing when there are many of them. This approach does not fully meet FAČR's needs.

Karl's tip: Yes, we’re aware of that, and we’re working on making it possible to restrict labels to specific projects.

The second option they use is custom fields with a dropdown list of options which they define based on the statuses they want to track.

4. Saved filters

Jan has prepared saved filters, for example, by people and weeks, which make it easier for him to go through stand-ups. For now, everyone has to set them up individually.

Karel's tip: But we’re also working on making it possible to share each filter with others.

The image shows how using a custom filter makes it immediately clear what tasks are coming up that week, as well as the task phase represented by the labels mentioned in point 3.
The image shows how using a custom filter makes it immediately clear what tasks are coming up that week, as well as the task phase represented by the labels mentioned in point 3. Source.

5. Working with To-Do lists

A meaningful organisation of tasks into To-Do lists is essential for a company to work effectively with Freelo, which is why Hýsek has given it the attention it deserves.

Important items (bugs) at the top, an overview of key phases below.
Important items (bugs) at the top, an overview of key phases below. Source.
  1. Most frequently used To-Do lists at the top

    In the line view, it has worked well for the FAČR to organize their To-Do lists according to how often they use them. At the top, he put a summary of errors, making stand-ups easier.

  2. Additional To-Do lists

    It also uses an "additional" To-Do list, which provides an overview, for example, of important project phases.

  3. Setting permissions to access To-Do lists - so called Roles

    Some To-Do lists are set up purely for communication with a certain supplier, so it only gives access to relevant people and the rest of the To-Do list is not even seen. This is useful when things of a sensitive nature like invoicing are dealt with there.

  4. To-Do list with errors reported via email

    For the Football TV project, they are collecting feedback from users via email. Thanks to the consultation, it turned out that there is no need to rewrite it manually.

    Karl's tip: Tasks can be created by email directly into Freela. For the To-Do list, you generate an email address for users to write to, and each email is set up as a task in Freelo.

6. Timeline

Hysek missed some version of the Gantt chart in Planner and in Jira (at least in the version they had available). At some point in the project, he needs to see how things build on each other and where they block.

An overview of tasks as they progress over time, with the ability to interact with them further.
A view of the tasks as they follow each other in time. In the view you can continue working with them. Source.

In FAČR, they created within 500 days

16 projects
925 tasks
4 400 comments
9 work reports

Without Freelo, the projects wouldn’t have ever happened

Freelo has had an enormous impact on projects within FAČR. They successfully launched Fotbal TV, which required coordination among suppliers for several systems: the website, IS, streaming service, AI cameras, and internal staff. "It was completed in half the planned time, and that was only thanks to Freelo, I'm sure." The feedback so far has been positive. We plan to gradually roll out Freelo further wherever it makes sense.

„I can’t imagine running projects without Freelo anymore.“

Jan Hýsek – IT consultant
Field Sports management and administration
Team Various
Team size 50
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